Digital spaces are helping girls learn about their rights and take the lead on discussions about gender issues.
Marginalised girls are often unable to lead discussions on issues affecting their lives. This leads to a lack of understanding of the best ways to support them.
This project uses social media platforms to give girls a safe space to openly discuss issues relevant to them. The insights gained from these discussions are used to find solutions to the problems they face and support them to become leaders on these issues, in their communities and beyond.
Leading the discussion on gender issues
Our vision is that girls around the world can learn about their rights, as well as lead the discussion on gender issues within and beyond their communities to help drive the global agenda.
The project was piloted in Colombia where over 600 girls use a closed and moderated Facebook group to discuss self-confidence, abuse, sexual health and LGBTIQ+ rights.
Following its success in Colombia, the project will also be launched in the Dominican Republic, Guatemala, Senegal and the United Kingdom.
Girls free to express themselves
Through real-time insights on gender topics in girls' own words, we will be able to drive the right change for girls and empower them to lead these discussions at a global, regional and country level.
In Colombia, the girls named their group ‘Particecha’. In their own words it is:
- A place where we express our feelings and rights, a place where we are not afraid of being judged
- A place where are made aware of our rights and we learn that we don’t have to stay silent when we face inequalities
- A place where we get support when we have problems
More and more girls in the group are becoming aware of their rights and are able to reflect on their positions through stories and discussions with their peers.
Girls’ conversations about gender-based issues are directly influencing Plan International programmes in Colombia thanks to social listening. We are now exploring how we can analyse the groups’ discussions using artificial intelligence and machine learning to achieve greater impact.