Visa and Plan International app boosts girls’ financial literacy

Plan International is working with Visa, the world’s leader in digital payments, to improve girls’ and young people’s financial and business literacy in the Philippines.

A boy uses a computer
Photo by: Michael Perfecto

Visa and Plan International’s partnership aims to promote financial education among youth and young entrepreneurs from disadvantaged backgrounds and help girls take better control of their careers, lives and futures.  

In the Philippines, this project aims to enhance and localise the financial literacy content in Plan International’s ‘Hope Town Hero’ app. Aside from work readiness skills, the app also teaches basic financial literacy skills such as building a healthy money mindset, and has an in-game tool that lets learners create financial goals and monitor their monthly budget.  

Financial literacy and practical skills

“The Hope Town Hero App captures the interests and hobbies of youth on digitalisation. With the scenarios and interactive activities embedded in the app, we learn more about financial literacy and practical skills while enjoying the mini-games in a safe digital environment,” shared Mohamidin, a 24-year-old youth leader from the Philippines. 

Visa’s financial education modules will be integrated into the offline-capable, game-based app to amplify the reach, quality and impact of the programme. The will reach 5,000 young users and will be implemented alongside other youth economic empowerment and disaster risk reduction and management projects in Bangsamoro Autonomous Region in Muslim Mindanao (BARMM), Tacloban, Cotabato, and Metro Manila. 

Teaching financial literacy to girls is not just about providing them with useful financial tips, it’s about preparing them to make informed decisions about their finances.

Ana Maria Locsin, Country Director of Plan International Philippines

“At Visa, we believe empowering young people, especially girls, with knowledge of formal financial systems has significant economic benefits,” said Patsian Low, Vice President of Inclusive Impact & Sustainability at Visa.

“Our partnership with Plan International will impact the lives of thousands of young people by providing them with education and skills that will enable them to become financially independent adults who contribute meaningfully to their families and communities and is just one way we are delivering on our purpose to uplift everyone, everywhere by being the best way to pay and be paid.”  

Skills to thrive in today’s economy

Girls and young women especially need useful financial literacy to facilitate their transition into living independently and boost their capacity to make decisions, yet many of them are not learning the information they need to participate in today’s economy. 

“Teaching financial literacy to girls and young women is not just about providing them with useful financial tips, it’s also about preparing them to make informed and effective decisions about their finances,” stated Ana Maria Locsin, Country Director of Plan International Philippines.

“With these tools in hand, they can recognise and grab the opportunities that can push their potential and improve their quality of life. We believe that our partnership with Visa will support our commitment to reduce inequalities and promote social and financial stability among the youth.”  

Media contact 

For interviews and further information:  

Micah Abon 

Communications Specialist, Plan International Philippines